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Dr Tareq Genedy Faculty Update-2

Tareq Genedy

Adjunct Faculty

LinkedIn Profile


  • Doctor of Business Administration, University of Hertfordshire, UK (2013)
  • Master of Strategic Human Resources Management, London School of Business & Managerial Sciences, UK (2018)
  • Master of Quality Management, University of Wollongong, Australia (2008)
Some additional information in one line

Dr. Haico Ebbers is a Professor of International Economics at Nyenrode Business Universiteit in Netherlands. Professor Ebbers studied International Economics and macro-economics at the University of Groningen. In 1991 he joined Nyenrode and completed his PhD in 1995.

He is recognised as one of the leading thinkers in the field of EU-China economic relations. He is a guest professor at various national and international universities, including some top universities in China. He was a visiting professor at China Europe International Business School in Shanghai between 1996 and 2006 and is still active as a visiting professor at Renmin University in Beijing.

Furthermore, he teaches several Immersion Programs at SP Jain School of Global Management in Dubai, Singapore and Sydney. Besides teaching in degree programs all over the world, he is a well-known presenter at company events and conferences.

The focus of his book “Unravelling Modern China” (2019) is on debunking many of the misconceptions about China by (mostly) Western managers, policymakers and media. In his latest book “New Economic powers and the changing global landscape” (2022), he analyses the development of the largest emerging markets and how they will influence globalisation.

  • Marketing & Strategy
  • Family Business Management
  • Innovation, Decision-Making & Leadership
  • Strategic Management
  • Business Research Methods
  • Business Communication Skills
  • Strategic HR
  • Leadership
  • Change Management
  • Project Management
  • Customer Experience
  • Corporate Governance
  • Quality Management
  • Learning Organization
  • Business Continuity


  • Associate Professor – London School of Business & Managerial Sciences
  • Quality Academic Director – University of Worcester Top UP MBA
  • Vice President – London Qualifications & Assessment
  • Adjunct Faculty – American University in Emirates
  • Research Manager – UAE University
  • Acting Chair & Assistant Professor – City University Ajman
  • Assistant Professor – Synergy University
  • Adjunct Faculty – Learners University


  • Vice President – Meras Arabia Holding, KSA
  • Vice President – Excess Investments, Dubai
  • Vice President – Strategic Intelligence, Dubai
  • General Manager – BTEC Management Consultancy, Dubai
  • Project Manager – Emirates Transport


  • Senior Consultant – Institute of Professional Development – Canadian University Dubai
  • Head Consultant – NCON, KSA
  • Head Consultant – Top Heads, Dubai
  • Head Consultant – BCM, Ireland

Research Interests

  • Strategic Management
  • Organizational Excellence
  • Learning Organizations
  • Strategic HR
  • Change Management
  • Corporate Culture
  • Strategic HR

Conference Presentations

  • UN Global Compact Conference for implementing UN SDGS
  • UNPRME Conference for implementing United Nations Principles for Responsible Management Education
  • Knowledge Sumit Dubai

Chapters in Books

  • Emotional Intelligence at Work – Courseware Canada
  • Public Speaking – Courseware Canada
  • Change Management – Courseware Canada
  • Work Diversity and Inclusion – Courseware Canada
  • Project Management – Courseware Canada
  • Critical Thinking – Courseware Canada
  • Essential Professional Skills – Courseware Canada
  • Strategic HR – Courseware Canada

Editorial and Reviewer Activities

  • 136 Books Covering different management topics – Courseware Canada

Conferences & Workshops

  • UN Global Compact


  • American Society for Quality
  • Canadian Business Chamber
  • UN Global Compact
  • UNPRME Advanced Signatory

Media Appearances & Coverage

  • Dubai TV
  • Al Hurra TV