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Ramamurthy Venkatesh

Adjunct Faculty

LinkedIn Profile


  • PhD in Management, Symbiosis International University, India (2016-2020)
  • MBA, Manchester Business School, University of Manchester, UK (2014)
  • MTech (Computer Science), Banasthali University, India (2011)
  • BE (Electronics & Communication), Bharathiyar University, India (1988)
  • Marketing & Strategy
  • Innovation, Decision-Making & Leadership
  • E-Commerce & Technology
  • Digital Transformation & Business disruption
  • Service Business Models – Trends and Technologies
  • Enterprise Transformation & Digital Business Models

Academic Experience

  • Freelance Training Sessions: Active in freelance teaching sessions in the UAE as part of customised Management Development Programs with other corporate training consultants; mostly for senior management from other countries especially Nigeria and GCC countries; topics include Strategic Change Management, Leadership Skills, Innovation Management and more.
  • Skyline University College, UAE: Guest lectures and sessions on specific topics such as Digital Transformation and Business Innovation.
  • Westford School of Management, UAE: Adjunct faculty for providing PGDM courses; conducted classes for PDGM Strategic Project Management during November 2014-January 2015 and continuing with guest lectures and sessions on specific topics.
  • Pacific Control Systems, UAE: Successfully trained around 130 to 150 operations staff and managers on ICT applications, project management methodologies and team dynamics required for streamlining 24x7 network operations during May 2012-December 2013.
  • SZABIST, Dubai Campus, and UAE: Delivered lectures as Adjunct Lecturer/Trainer/Guest Lecturer for UG/PG Computer Science and IT students in SZABIST at the Dubai Knowledge Village, Dubai, on diverse subjects covering Wireless Communication, Mobile Switching and Routing during May 2011-April 2012.

Corporate Experience

NETS International Communications, UAE – System integrator with major MNC, telco clients Business Consultant – Business Development, Product Management & Technology Strategy (February 1, 2015 – Present)

Embedded consulting with Business Model canvas approach and capability building for growth, business development, securing new technology partnerships, innovation culture building.

  • Build up for Enterprise & SME solutions for hybrid Cloud/Cyber Security/Information Security services business scoping, digital transformation projects involving M2M, AI, Data Analytics, Cloud solutions, IoE (Internet of Everything) business solutions
  • Gathering market intelligence and stakeholders input for aligning strategic priorities and business growth; desktop research and liaison with consultancy firms/research agencies like Gartner
  • Developed and rendered a comprehensive strategic plan incorporating capability building, partnerships, business development and service delivery excellence based on 5Y strategic plan
  • Review and improvement of Corporate Governance Manual, Business Processes and aligning with change management initiatives
  • Fostering innovation culture, management representative role for ISO 9001/20000 compliance
  • Fulfilling key relationship management best practices for vendors and partners development by collaborating with CxOs and decision-makers among the partners
  • Advisory support for business plan review and forecast with technology capabilities enhancements, related financials for sourcing future investment and financial restructuring

eSquare Academia FZE, Dubai, UAE
Director – Learning & Development (November 1, 2014 – October 31, 2018)

  • Developing and promoting Management Development Programs (MDP), Customised Executive Learning and Development (ELD) Programs, Digital Online Programs in partnership with leading business schools such as IIM Calcutta, The Strategy Academy and other regional training institutions
  • Consulting for training design and delivery best practices including facilitation of academic workshops, seminars and online courses

Etisalat – Emirates Telecommunication Corporation, Dubai, UAE
Senior Manager – Contractors Management (September 1, 2011 – May 21, 2014)
Overall management of Outsourced Contractors – Performance Governance and Compliance all contractors – Supplier/Partners relationship management

  • Monitoring KPI performance, service provisioning quality metrics, payments settlements, incentives and contractual obligations, managing special projects through outsourcing
  • Close interaction with contractors/vendors for ISP, OSP rollout for GPON/FTTH network expansion and service delivery; 3G/4G mobile network rollout (FTTM)

Senior Manager – Radio Transmission (February 1, 2009 – August 31, 2011)
Manager – Radio Transmission (October 1, 2007 – January 31, 2009)
Senior Engineer – Radio Transmission (October 1, 2002 – September 30, 2007)
Engineer – Radio Transmission (February 21, 1999 – September 30, 2002)

  • Managing implementation and O&M of wireless access solutions – WiMAX, PTP/PMP Radio links, TETRA
  • Mobile network expansion rollout & backhaul solutions – IBS sites in new Development area, macro sites, 3G/4G backhaul with radio links/fibre, TDM/IP migration; outsourced contractors’ management

Tata Teleservices Ltd, Hyderabad, India – Fixed Telecom Operator
Manager - Projects: (May ’98 - Feb’99)

  • Project Management responsibilities for Network Provisioning of Basic Telephone Services deploying CDMA-Fixed wireless cell sites with Microwave transmission links and fibre optic Outside Plants
  • Vendors/Suppliers Coordination - Tata Lucent, Nokia, Ericsson for rollout and project management

Usha Martin Telekom Limited, India – Mobile/Paging Service provider
Head - Technical & Product Management (January 1997 – April 1998)
Branch Manager (Radio Paging) (October 1994 – January 1997)
Technical & operational management of all seven paging centres in PAGEFiRST network

  • Planning and implementation of POCSAG/FLEX paging systems and MIS infrastructure, O&M
  • Product Management - acceptance tests, evaluation reporting for various models of pagers, establishing Customer Care department for better quality service to customers

Indian Air Force – Flight Lieutenant (September 1988 – September 1994)
Served in Indian Air Force for six years and released after completion of short service commission.

Senior Technical Officer – Operations (September 1992 – September 1994)
Project Manager – Installation (October 1990 – August 1992)
Quality Assurance Engineer (June 1989 – September 1990)

  • Operation and maintenance of a nodal centre with six microwave RF LINKS (2GHz/8GHz), RF/MUX/Digital switching, Power & A/C plants, layout planning and preparation of base stations for Command inspection on Quality standards, reliability testing & interconnectivity issues
  • Confidential Secretary to Commanding Officer on security, logistic support and administration

Consulting Experience

  • Provided consultancy and continuing active relations with many start-ups: GPS enabled Fleet Management solutions, smart vending solutions, e-commerce start-up, education management start-up
  • Customer Experience Management initiative & Work Force Management (WFM) – Etisalat, UAE
  • Transition of service delivery field operations to outsourcing – Etisalat, UAE
  • Fibre to the mobile (FTTM) network rollout for mobile backhaul – Etisalat, UAE
  • WiMAX network roll-out for fixed telecom services – Etisalat, UAE
  • CDMA Fixed Wireless Network rollout – Tata Teleservices, India
  • Motorola POCSAG Paging Network rollout for six cities, Paging Operator, India
  • Troposphere/Radio Communication Units establishment, Indian Air Force

Research Interests

  • Business Model Innovation
  • Digital Services Providers
  • Digital Transformation
  • Managed Services Business Models
  • Analytical Management Tools – Business Model Canvas, Mind Map Tools, KM Models
  • SMEs

Conference Presentations

  • Platform Business Models and Digital Services Providers in Global Landscape - IBIZFLUENCE 3rd International Business Summit - Amity International Business School, New Delhi, India, 14 Sep 2018, Paper Presented; Published in INBUSH 2019: Disruption of Globalization. Opportunities and Challenges (p. 45-60). Bloomsbury Publishing, Feb 2019
  • Emergence of digital services innovation as a path to business transformation: Case of Communication Services Providers in GCC region - International Conference on Engineering, Technology & Management for Sustainable Development (ICETMSD2018), 26-27 Oct 2018, DBGI, Dehradun, India; Published in International Journal of Innovative Technology and Exploring Engineering (IJITEE), Mar 2019
  • Articulating Business Model Innovation, Digital Transformation and Managed Services: Case of Digital Transformation as a Service - International Conference on Advances in Business Management - ICABM, 14-15 Dec 2018, SIBM, Pune, Paper presented; Bagged first best paper award with a cash prize; Under publication in International Journal of Business and Globalization - Inderscience Publishers Ltd (ABDC-C Category and SCOPUS Indexed)

Chapters in Books

Book: ‘Internet BMW–Broadband Multimedia Wireless’, ISBN: 81-88429-40-6, Scientech Pub., India, 2004; actively working on the second book.


  • PMI
  • ASQ (USA)
  • Dubai Quality Group